An executive from Austin Mahone's record label Republic Records has expressed disappointed over the less-than-stellar sales for the 18-year-old's new EP, The Secret.
Speaking at a recent music seminar in New York City, Republic exec Avery Lipman said, "The kid can close down any mall in America, but we are struggling to sell a meaningful amount of records."
Continuing on with a golf metaphor, he added, "It sounds good, looks good; goes right in the weeds."
Lipman has a point: The Secret sold 46,000 copies in its first week to debut at No. 5 on the Billboard 200, before dropping to No. 34 in its second week with just over 8000 copies sold.
When you compare The Secret's numbers to what Justin Bieber was doing in his early days, you can really notice the difference: Bieber's 2009 debut My World sold 137,000 copies in its first week, followed by My World 2.0 with 283,000 copies, My Worlds Acoustic with 115,000 copies, and Never Say Never: The Remixes with 165,000 copies. Those albums also kept selling after their strong opening weeks, with all of them reaching either gold, platinum, or multi-platinum sales.
Outside of albums, Mahone's also weak on the singles side of things; his biggest hit to date is "Mmm Yeah," and that only peaked at No. 49 on the Hot 100.
Who would've thought that dethroning a hot mess like Justin Bieber would be this difficult? Like it or not, but the Biebz is still the prince of tween pop until Mahone or Cody Simpson can hit platinum sales.
For the best deals on Austin Mahone tickets visit TiqIQ.com