Philadelphia's Sheer Mag has released "Hardly To Blame," the latest single and video from their upcoming sophomore release, A Distant Call.
In "Hardly To Blame," the band continues to deliver heavy power-pop and bold convictions, albeit with more intimacy and melancholy than usual. Singer Tina Halladay pines over a collapsed relationship, addressing her former partner about the "landmarks of you" that make a break up that much more painful. The track laments the loss of familiarity and the haunting feeling of loneliness that prevails after heartbreak.
The video, directed by Jonathan Arturo, blends black and white images of a brokenhearted Halladay wandering city streets with in-color footage of the band performing. Guitarist Matt Palmer reflected:
"'In 'Hardly To Blame' we see the psychic landscape of Philadelphia transformed by the collapse of [vocalist Tina Halladay]'s relationship with her partner. The streets they used to walk together, the bars they used to drink at, and the friends they used to share have all been tainted by the lingering memories of their time together...'Hardly to Blame' gives us a glimpse at someone who thinks they've hit bedrock, unaware that the bottom is about to drop out."
Sheer Mag is known for revitalizing Classic Rock sounds for modern audiences, thanks to their American rock 'n roll attitude and groovy, no-frills licks. As with previous single, "Blood from a Stone," the band's upcoming record promises more of their signature scuzzy tunes, '70s riffs, and Halladay's raspy, soulful vocals.A Distant Call is out August 23 via Wilsuns Record Company.
Sheer Mag- Hardly to Blame www.youtube.com