This is a transcript of our interview with Blood Cultures. Listen to it on Crossroads Cafe, and read more about it here.

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If some of the images in Blood Cultures's music videos look familiar, perhaps it's because they're drawn directly from the collective unconscious.

Carl Jung defined the collective unconscious as a deeply buried part of the subconscious mind that is not shaped by experience, but rather is shared by all humans. According to Jung, the collective unconscious shapes many of our beliefs — from sexuality to spirituality — and is embedded with images known as archetypes that are passed down from generation to generation.

These images, which include birth, death, rebirth, the hero, and the child, appear over and over again throughout Blood Cultures's music videos, and they inform his album LUNO, out today. Jung's work was a major inspiration on the album, along with Joseph Campbell's Hero's Journey and a myriad of other forces we discussed in a mind-opening interview released on Crossroads Cafe today.

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Blood Cultures Release Magnetic Video "Broadcasting"

The mysterious New Jersey indie-electronica outfit pairs a vibrant and arresting music video with a cut from their latest album, Oh Uncertainty! A Universe Despairs.

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In the wake of their 2019 LP Oh Uncertainty! A Universe Despairs, the New Jersey psych-pop group Blood Cultures has released their new video for "Broadcasting."

"Broadcasting" sounds massive in its electronic scope, melding distorted industrial indie-pop with the band's anxious lyrics. "When this ends the way you know it will / with a bang, will you be laughing still?" Blood Cultures asks in a far away falsetto, crafting a vibrant yet troubled sonic narrative to challenge the listener. The video, directed by Saleem Barbados, embraces that same kind of high-strung juxtaposition, featuring Bharatanatyam dancer Anjali Mehta as her evocative choreography plays out against the harsh squat buildings and corrugated metal of Brooklyn.

"I was raised in New Jersey, after my parents immigrated from Pakistan," Blood Cultures says of the track. "Growing up with one culture inside your home, and another one at school, in your community, and in media is a hard thing to navigate in terms of understanding who you are and where you belong, if anywhere. The struggle for identity is almost a guarantee for any first-generation-American, but when we present those struggles with pride, it becomes a lot easier to see that we're not alone in facing them; that these feelings are universal." Mehta's embodiment of the explorations in "Broadcasting" feels beautifully vital, deepening the song's questions of belonging and isolation in a magnetic visual dialogue.

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