MUSIC

Cardi B and Offset Reference Kim K and Beyoncé in Steamy New Video “Clout”

In their newest release, hip hop's stormiest couple takes down their haters and copycats while relishing in their own infamy.

MediaPunch/Shutterstock

Cardi B and Offset are probably most famous for their tumultuous relationship, but they're also pretty good at collaborating musically.

Their newest video, "Clout," is kitschy opulence at its finest. It features Offset at a neon yellow piano wearing a hockey mask alongside shots of the couple clad in leather and looking spectacular in a chamber of mirrors. Ultimately it's a no-holds-barred tribute to the electric draw and absurdity of money and fame.

Lyrically, the song is loaded with references to pop culture's most widely discussed icons; Kim Kardashian, Beyoncé, Kanye West, and Elvis are just some of the names that crop up in Offset's verses. Cardi B mentions Destiny's Child and oddly, Oscar the Grouch, but mostly focuses on the Internet's culture of defamation. "They using my name for clickbait," she sings, calling out all her wannabes and copycats in her characteristically effortless bars. "Saying anything to get a response."

Ultimately "Clout" takes both a critical look at the harsh competition and desperation that defines the come-up in this day and age—while also pandering to everything necessary to achieve that fame. "Do anything for clout," Cardi B spits while gyrating on her husband's lap in a very NSFW sequence and addressing the camera from within a hill of lemons. Aesthetically, the video is all 90's Busta Rhymes-style block colors; sonically it's surprisingly restrained, allowing all the focus to remain on the stars themselves.

"Clout" is Cardi B and Offset's fifth collaboration, their first since Lil Yachty's "Who Want the Smoke?" Watch it below:

Offset - Clout feat. Cardi B (Official Music Video)www.youtube.com

MUSIC

Supa Bwe, Chance the Rapper and Kanye’s New Song “Rememory” Might be a Tribute to Toni Morrison

The term "rememory" was actually coined by Morrison in her 1988 novel Beloved.

Photo by Nate Isaac on Unsplash

Supa Bwe and Chance the Rapper's new track, "Rememory (Just Say Thank You)" has arrived just in time for summer.

Infused with Chance's characteristically infectious joy, it layers repetitive lyrics over a chilled-out beat in a buoyant tribute to nostalgia and good times.

"Rememory" is one of the tracks on Supa Bwe's Just Say Thank You EP, released today on EMPIRE. The two artists have worked together before—Chance added his voice to Supa's "Fool It With Freestyle" in 2016, and Supa Bwe appeared on Chance's "Wala Cam" last year.

According to its press release, "Rememory" was produced by members of Chance's backing band, and it was arranged by Kanye West himself. Back in 2018, Chance said he and Kanye were working on a full-length album together, and the project was even discussed in Chance's feature on Life of Pablo's "Ultralight Beam." Still, as of now, there's no evidence that Chance's upcoming release—dropping this July—is a Yeezy collaboration.

Ultralight Beamwww.youtube.com

The two hip hop titans did come together to create this song, though, a promising sign for anyone still holding out hope for a long-form collab. "Rememory" is classic Chance, enhanced by Kanye's talent for crafting euphoric anthems.

It's also not the first song Chance has released called "Rememory." In 2016, his band Donnie Trumpet & the Social Experiment released a track with the same name. That one is significantly darker, telling the story of a man whose wife took her kids away in a car, leaving him alone with his sins and a court date.

Donnie Trumpet & The Social Experiment - Rememory (Lyrics) (High Quality)www.youtube.com

The phrase "rememory" itself comes from an even deeper place—it was actually coined by none other than Toni Morrison, in her Pulitzer Prize-winning novel Beloved. In that book, the term describes a process of re-constructing the past in order to live with the ghosts of old traumas. Morrison's work has been incorporated by other rappers before; she's even been cited as a major inspiration by frequent Chance collaborator Noname, suggesting a possible connection.

Regardless of its origins, 2019's "Rememory" seems poised to become the song of the summer, designed for anyone who's looking to move forward into the future without forgetting the past.


Eden Arielle Gordon is a writer and musician from New York. Follow her on Twitter @edenarielmusic.


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