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Kourtney Kardashian Is No Patagonia

Her Boohoo Sustainability Campaign Falls Short Of Helping Anyone

Boohoo By Kourtney Kardashian Barker show, Arrivals, Spring Summer 2023, New York Fashion Week, USA - 13 Sep 2022

Andrew H. Walker/Shutterstock

Oh, Kourtney. You make my job so difficult because I wanted to root for you. I was on board with you publicly tonguing Travis as long as you stayed out of trouble. Kylie’s supposed to be the one who emits tons of carbon dioxide with her private jet - and that’s it.

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Culture News

5 Earth Day Fashion Campaigns Which Are Actually Just Greenwashing

Despite their claims, most giant retailers are built on a scale and business model which is fundamentally unsustainable

Maisie Williams for the H&M Animal Crossing sustainability campaign

Predictably, Earth Day has become another excuse for consumer culture to try to sell us things.

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SPONSORED

New Eco-friendly Phone, Who Dis?

I found the easiest way to be more sustainable.

Every January 1st, I pick a new word to define my year; 2020 is "sustainability." I want to reduce my plastic consumption and carbon footprint, but I was already in trouble when my phone broke. Just straight up died at the beginning of the year.

I didn't want to buy anything unnecessary, but a phone is a need these days. I was available for an upgrade, so I got a different size, which also meant a new plastic case, which would be a double whammy.

I was browsing cases online, and they were all cute, but it bugged me so much that I was contributing to the piles of plastic filling up our oceans. Even eco-friendly cork cases have plastic, and wood cases sometimes have a chemical finish.

I know a girl who works on sustainability for a major brand, so I asked if she had any recommendations, and she told me she's a Pela convert.

I looked them up, and this company is downright amazing; they created a new material called Flaxstic® - it's a plant-based blend of bioplastic elastomer and flax straw materials that's 100% compostable and plastic-free!

They're also a member of One Percent for the Planet, so they donate at least 1% of sales to non-profit environmental organizations.

This seemed like a company I'd actually feel great supporting.

On their website, you can browse by phone size, so I looked at the choices for my recent buy.

Pela
Eco-Friendly
100% Compostable

Get 10% OFF Your Pela Case Today!

There are all different colors and designs, and many of them actually show the animals and causes that Pela's trying to save - sea turtles, bees, sharks, whales, penguins, and more.

There were classic colors and other designs, but I was drawn to the yellow honeycomb case with bees. It was so sunny and pretty, it made me feel hopeful about the environment instead of cynical.

The cases are pretty slim, but they claim the cases absorb shock, so they bounce when they drop. They're not impact cases, but they have a 100% Happiness Guarantee for your first 90 days. If I felt the material was chintzy, I could just send it back.

I ordered my case and barely used my phone while waiting, panicking that I'd break it before the case arrived. Thankfully, my Pela came quickly with a note thanking me for my contribution! There was also zero plastic in the packaging! I hadn't even thought to look that up, but I will now for anything I purchase.

I do compost, but I also found out from Pelathat if I got a new phone in a different size before I was done with the case, I could send it back to Pela and get a new case for 20% off!

The sunshine color of my case was so pretty, and you could see the flecks of the flax straw! I liked having a one-of-a-kind case. For the price, it was so durable, such high quality, and when I popped my phone in, super secure!

Now that I've had it for a while, I'm bringing the mirror selfie back. I also dropped my phone while biking to work (yay sustainability!), and it didn't smash, so it's staying with me.

So listen, I didn't stop climate change from buying a phone case. In fact, I still bought a new thing instead of thrifting. But one less piece of plastic in a landfill (or the ocean) is still a really big deal. If everyone made the switch to Pela, we'd combat plastic production and consumption at an amazing rate.

I'm so inspired by Pela, and I'm in love with my phone case, too! Check them out!

Update: The folks at Pela Case are extending a special offer to our readers! Get 10% OFF Your Pela Case Today!

Offer Expires In

SPONSORED

New Eco-friendly Phone, Who Dis?

I found the easiest way to be more sustainable.

Every January 1st, I pick a new word to define my year; 2020 is "sustainability." I want to reduce my plastic consumption and carbon footprint, but I was already in trouble when my phone broke. Just straight up died at the beginning of the year.

I didn't want to buy anything unnecessary, but a phone is a need these days. I was available for an upgrade, so I got a different size, which also meant a new plastic case, which would be a double whammy.

I was browsing cases online, and they were all cute, but it bugged me so much that I was contributing to the piles of plastic filling up our oceans. Even eco-friendly cork cases have plastic, and wood cases sometimes have a chemical finish.

I know a girl who works on sustainability for a major brand, so I asked if she had any recommendations, and she told me she's a Pela convert.

I looked them up, and this company is downright amazing; they created a new material called Flaxstic® - it's a plant-based blend of bioplastic elastomer and flax straw materials that's 100% compostable and plastic-free!

They're also a member of One Percent for the Planet, so they donate at least 1% of sales to non-profit environmental organizations.

This seemed like a company I'd actually feel great supporting.

On their website, you can browse by phone size, so I looked at the choices for my recent buy.

There are all different colors and designs, and many of them actually show the animals and causes that Pela's trying to save - sea turtles, bees, sharks, whales, penguins, and more.

There were classic colors and other designs, but I was drawn to the yellow honeycomb case with bees. It was so sunny and pretty, it made me feel hopeful about the environment instead of cynical.

The cases are pretty slim, but they claim the cases absorb shock, so they bounce when they drop. They're not impact cases, but they have a 100% Happiness Guarantee for your first 90 days. If I felt the material was chintzy, I could just send it back.

I ordered my case and barely used my phone while waiting, panicking that I'd break it before the case arrived. Thankfully, my Pela came quickly with a note thanking me for my contribution! There was also zero plastic in the packaging! I hadn't even thought to look that up, but I will now for anything I purchase.

I do compost, but I also found out from Pelathat if I got a new phone in a different size before I was done with the case, I could send it back to Pela and get a new case for 20% off!

The sunshine color of my case was so pretty, and you could see the flecks of the flax straw! I liked having a one-of-a-kind case. For the price, it was so durable, such high quality, and when I popped my phone in, super secure!

Now that I've had it for a while, I'm bringing the mirror selfie back. I also dropped my phone while biking to work (yay sustainability!), and it didn't smash, so it's staying with me.

So listen, I didn't stop climate change from buying a phone case. In fact, I still bought a new thing instead of thrifting. But one less piece of plastic in a landfill (or the ocean) is still a really big deal. If everyone made the switch to Pela, we'd combat plastic production and consumption at an amazing rate.

I'm so inspired by Pela, and I'm in love with my phone case, too! Check them out!

Update: The folks at Pela Case are extending a special offer to our readers! Get 10% OFF Your Pela Case Today!

Offer Expires In

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