This Father’s Day, Skip The Socks — Gift Vuori Instead
Every year, mums are pampered on Mother’s Day — prosecco brunches, spa vouchers, fresh flowers. And dads? Let’s just say Father’s Day tends to fly a little more under the radar. But this year, it’s time for a change.
Enter Vuori, the Cali-inspired activewear brand making serious waves in the UK. Think effortless style meets technical performance — clothing that looks sharp, feels amazing and is actually made to last.
From gym to airport lounge, beach trip to coffee run, Vuori’s innovative men’s collection is built for versatility. So if you’re on the hunt for the perfect gift this Father’s Day, we’ve got ideas for every type of dad.
For The Dad Who’s Always On the Go
Smart like trousers, comfy like joggers. Vuori’s Meta Pant (£140) is the answer to the classic 5-pocket trousers, but with a major upgrade. Thanks to 4-way stretch fabric, your Dad can go from long-haul flights to daily commutes and even a client lunch without skipping a beat — or changing his trousers!
Whether he’s dashing to a meeting or hopping on a flight, he’ll stay sharp and comfortable. Bonus: they come in multiple fits and colours to match his vibe.
For The Outdoorsy Dad
For dads who thrive on fresh air, the Strato Tech Tee (£60) is a dream layer. Lightweight and moisture-wicking with an ultra-soft, almost silky feel and just the right amount of stretch, it’s perfect for hikes, walks with the dog or chasing little ones around the park. It’s the “you have to feel this” T-Shirt— and trust us, once he does, he won’t want to take it off. It also works well as a base layer in the cooler months!
For The Sporty Dad
Clean-cut and ultra-breathable, Vuori’s Strato Tech Polo (£70) offers an athletic fit — perfect for the gym, the golf course, but also for a BBQ, or a casual office Friday. It’s got performance stretch, quick-dry fabric and that signature Vuori softness that makes it feel barely there. Gift it in Luxe Blueor Charcoal Heather and prepare for repeat wears.
For The Laid-Back Dad
The Sunday Performance Jogger (£105) is what happens when comfort meets real-world function. They’ve got that soft stretch that makes you want to live in them but with a clean fit. Whether Dad’s on kid duty or catching up with his mates, they hold up — literally. The zip pocket keeps his essentials locked in, and the tapered leg doesn’t bunch up at the ankles. From dusty blue to warm gold heather, long or regular, these joggers will earn their spot in Dad’s weekly rotation.
For The Tried-and-True Dad
If Dad’s the type who’s out the door before sunrise getting his steps (or reps) in, Vuori’s Kore Short (£75) will be your Dad’s new best made. With a classic fit, built-in breathable liner, and Vuori’s signature stretch fabric, these shorts are made for every workout — or no workout at all. With a range of inseam options (5″ to 9″) and colours, they’re as versatile as he is.
Final Thoughts
Vuori does Father’s Day right: premium materials, impeccable fits, and comfort he’ll rave about. Whether Dad’s out and about or enjoying peace and quiet, Vuori’s got the gear to match his energy. And they’re not just for dads, they have incredible cuts and styles for both men and women.
- Free express shipping? Yep.
- Free UK returns? Absolutely.
- Investment in Happiness guarantee? Always.
So instead of another mug or pair of novelty socks, level up your Father’s Day gifting. Go on — give Dad something he’ll actually wear.
