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Updated: Oct 6, 2025
When it comes to taking care of our bodies, especially when it comes to supplements, it’s essential to choose a brand that you can trust.
Ritual is a brand that has earned that trust by being transparent about what’s inside their products, where they come from, and why they’re good for you.
What is Ritual?
Ritual was founded by Katerina Schneider after a personal experience during her pregnancy when she couldn’t find a prenatal vitamin she could trust. From concerns about heavy metals and artificial colorants to missing key nutrients like choline, Katerina realized that women deserved better. This realization led to the creation of Ritual — a brand built on the belief that women should know exactly what’s in the products they take and why.
Since its founding, Ritual has made a name for itself as a leader in both safety and efficacy. The brand is committed to traceable sourcing, publicly sharing where their ingredients come from, and selecting sources low in contaminants. They have also made a commitment to clinical trials for all their products, ensuring quality and effectiveness. Ritual’s transparency extends to every active ingredient, with full disclosure of its source and benefits.
Why People Love It
- Vegan & Non-GMO: Because your vitamins should fit your values too.
- Traceable Ingredients: Every nutrient is tracked from supplier to capsule.
- Clinically Studied: Each product is backed by peer-reviewed research.
- Clean Label Project Certified: No shady fillers or hidden extras.
Fan-Favourite Products
- Prenatal Multivitamin: A next-generation prenatal with 12 key nutrients to support you before and during pregnancy.
- Women’s Multivitamin 18+: A clinically backed multivitamin designed to fill nutrient gaps in the diet of women aged 18-49.
- Synbiotic+: A clinically studied 3-in-1 supplement with prebiotics, probiotics, and postbiotics for gut health.*
- HyaCera™: A clinically proven supplement to reduce wrinkles, fine lines, and improve skin smoothness.*
All Ritual products are vegan, Clean Label Project Certified, and third-party tested for heavy metals and microbes, so you can be sure you’re getting a safe and effective product.
Each capsule is made with a delayed-release design for better absorption and less stomach discomfort — a small but major difference compared to traditional vitamins.
Final Verdict
Ritual is more than just a supplement brand; it’s a movement toward greater transparency and safety in the wellness industry. With their commitment to traceable sourcing, clinical trials, and full ingredient disclosure, Ritual has become one of the most trusted names in women’s health. Whether you’re looking for a prenatal vitamin, a daily multivitamin, or a skin-boosting supplement, Ritual offers high-quality, science-backed products you can feel good about.
