Last July the "Dogecoin Challenge" was trending on TikTok.

The intricate rules of the "challenge" involved TikTok users buying Dogecoin, then posting about it...that's it. And the stated goal of this challenge was to push the joke cryptocurrency — based on a meme from 2013 — to a value of one dollar.

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Culture Feature

Tesla's BTC Billions: Why Did a Car Company Invest in Crypto?

Is CEO Elon Musk testing the limits of his hype-based powers?

SpaceX and Tesla CEO Elon Musk has had an interesting year so far.

In January he overtook Amazon founder Jeff Bezos for the first time in the horse race for hoarding wealth. Then he got himself mixed up in the r/wallstreetbet Gamestop insanity, boosting the movement with his "Gamestonk!!" tweet, and has remained a part of the similarly strange speculation around the meme "currency" known as Dogecoin.

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Culture Feature

TikTok Challenge Leads to Massive Spike in DogeCoin Value (an Event Designed to Melt Boomers' Brains)

The spyware social media platform has boosted the Internet joke-money to double its value in a matter of days.

Update 1/28/2021: DogeCoin is once again surging on the back of the WallStreetBets GameStop insanity. As a result, the price has more than doubled in the last 24 hours, and is currently valued around $0.02 per Doge — around four times the price it reached at the peak of the TikTok challenge in July of 2020.

If there's one thing people over the age of 60 hate more than everything they don't understand, it's when one of those things starts making other people money.

Which is why the latest financial news is perfectly designed to make Baby Boomers' grey matter turn to jelly and slide gently out their noses: A trending TikTok challenge has led to a massive spike in the sale of satirical cryptocurrency Dogecoin.

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