2020 was the year of Zoom calls, loungewear, and no makeup. So, naturally, our attention turned to skincare. Our editors know good skincare, and we're always looking for new brands that are disrupting the space.
There are so many brands out there all promising miracle-like results, so when we're introduced to a new one, it takes a lot to get our attention.
When we heard about FIOR(meaning "true" in Gaelic), and their simple yet effective approach to skincare, we wanted to know more.
FIOR is a luxury skincare line born through the collaborative efforts of leading medical professionals, top beauty brand creators (FIOR's founders have worked with brands like Glossier, Benefit, Estee Lauder, Kylie Cosmetics, and Proactiv just to name a few), and renowned skincare expert and Plastic Surgeon Dr. Robert Tornambe.
This all-star team used their years of skincare expertise to formulate the perfect harmony of ingredients to maximize our skin's natural illuminating potential. FIOR recently launched two incredible, clean beauty products; The Clarifying Cleanser and The Radiance Serum which are formulated with plant-based and science-backed ingredients with the added power of CBX.
Each product has a unique formula designed to target specific skin woes and improve your skin's look, feel, and overall health. The Cleanser nourishes your skin and contains sunflower seed oil that's rich in vitamin E and antioxidants. The Radiance Serum replenishes your skin and promotes collagen production with the help of Oleic acid.
But what all of these products have in common is an innovative ingredient you may not have heard of: CBX.
Quick science lesson- there are over 60 cannabinoids in the hemp plant, and instead of hand-picking just one or two of these components, FIOR uses all of the powerhouse properties of CBD with other cannabinoids like CBDA and CBG to deliver an ultra-hydrating skincare solution- what they call CBX. It's all about finding the perfect ratio of ingredients, and CBD has the perfect blend of omega-3 and omega-6 fatty acids that your skin needs to be at its very best.
FIOR's CBX has natural anti-inflammatory components that will soothe any irritations and keep your skin looking radiant. It's gentle on the skin and suitable for all skin types.
CBX is just one element that makes FIOR different. Staying true to their name, all products are vegan, free-from animal testing, and contain zero parabens, phthalates, sulfates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, or synthetic dyes. Fior believes less is more--our skin doesn't need a long list of harsh, overly clinical ingredients. Fior is the luxury skincare for instant and continued results we've been dreaming of.
FIOR is new to the space but already generating quite the buzz- "I've used the best skincare and facial products from all over the world, ranging from $50 to $500, and these rank at the top. I love the feel and appearance of my skin after using these products!", with so many others, "surprised to see such a quick impact, with my skin notably calmer with additional glow."
So whether you want to tackle redness, reinvigorate tired skin, or achieve overall radiance, FIOR is our top skincare pick for 2021. Plus, the Cleanser and Radiance Serum are just the beginning. Sign up now to stay in the know about the latest products and get 10% off your order!