Michelle Phan

Photo by Amy Sussman (Invision/AP/Shutterstock)

Michelle Phan has lived the influencer dream to its fullest extent, from YouTube sensation to makeup mogul to burnt out Millennial who either had to disappear from the web or collapse in on herself like a neutron star.

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CULTURE

The Cult of Positivity: Hulu's "Jawline" Exposes How Social Media Influencers Profit from Despair

"That's what social media is. You have to put a smile on your face and act like you're happy."

Image by Sara Kurfess (Unsplash)

The cult of positivity has a smiling veneer.

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