MUSIC

Beabadoobee's New Music Video is Absurdly Delightful

The 18-year-old singer-songwriter's new music video proves that apathy can still be fun.

Beabadoobee's latest video for "If You Want To" perfectly compliments the grunge-tinged pop song.

Her voice is infectiously smooth and her melodies roll in with comely delight, but Beabadoobee's new single is no bubblegum pop affair. There's an edginess to it that asserts itself in distorted, palm-muted power chords and a music video that could be straight out of the early '90s.

As the video opens, Beabadoobee sits in bed. A hand-wringing mother leads a no-nonsense doctor into Beabadoobee's overwhelmingly pink bedroom. "She hasn't slept in weeks," the mother figure informs the doctor. The song starts just as the doctor begins his examination. Beabadoobee sings with a face of pure apathy as the doctor performs his equally detached checkup. The absurdity and alienation of this exchange – alongside dramatic cuts to the first-person point of view, sudden jolts of animation, and surrealistically cartoonish sets – make the video feel almost like an obscure 20th-century French film at times. At others, like when we see Beabadoobee performing alongside a band of grungy guys whose hair perpetually obscures their faces, the video pokes fun at the disposition of ironic indifference characteristic of the 1990's (and often associated with hipsters today). The overall result is a fun and layered music video for a shy but confident love song.

If you like what you hear, you can look forward to Beabadoobee's upcoming EP, Loveworm, out on April 26th.

beabadoobee - If You Want To www.youtube.com



Dustin DiPaulo is a writer and musician from Rochester, New York. He received his MFA in Creative Writing from Florida Atlantic University and can most likely be found at a local concert, dive bar, or comedy club (if he's not getting lost somewhere in the woods).


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