What is Yassification? How to Yassify Yourself

Yassification is the latest meme to emerge from the pop culture hellscape . But does it signify something larger?

Try explaining “Yassification” to anyone who hasn’t noticed the ridiculous illustrations whirling about social media and you’ll be hard pressed to make your translation understood.

Keep ReadingShow less

Emily Ratajkowski's "My Body" and Society's Expectations of Women

To combat the idea that external appearance is paramount, many women are instead focusing on how their bodies feel.

via NYT

Emily Ratajkowski's fame has always been surrounded by questions, concerns, and comments about feminism, sexuality, and women's agency.

Keep ReadingShow less

Essentials for Sad Girl Autumn: CBD Skincare from Burt's Bees

Don't look for us, we're upping our self care routines to the tune of Taylor Swift's "All Too Well (Sad Girl Autumn Version)"

Red Lip, Red Wine, CBD Skincare

It's officially Sad Girl Autumn according to Taylor Swift. So grab your self-care tools, skincare must-haves, and your best CBD products and get ready to soak in the feeling along with the rest of us.

Keep ReadingShow less

Harry Styles, TikTok Boys, and the Exciting Evolution of Men's Beauty

Brands are finally realizing that Gen Z is not here for archaic gender roles

Look at him. We love him.

Harry Styles at Capital's Summertime Ball 2022 By Matt Crossick_Global_Shutterstock - Look At Him. We Love Him.

Harry Styles has done it again.

Gracing the cover of Dazed magazine, Harry has gone viral for his gender-fluid outfits and his full embrace of eccentric fashion choices. This comes as he launches Pleasing, his beauty brand that celebrates individuality and beauty through nail polish and skincare.

Keep ReadingShow less